Lesson
43
Client reviews are crucial for building credibility and attracting new business, especially in the kitchen and bath remodeling industry. However, asking for reviews can feel awkward if you’re worried about coming across as pushy. With the right approach, you can request feedback in a way that feels natural and respectful.
Here’s how to ask for reviews effectively while maintaining a positive relationship with your clients.
1. Time Your Request Appropriately
Timing is everything. Ask for a review at a moment when the client is most satisfied with your work.
Best Times to Ask:
Right after completing the project during the final walkthrough.
A few days after the client has had time to enjoy their new space.
When they express excitement or gratitude about the finished results.
2. Keep It Simple
Make the process easy and convenient for the client by providing clear instructions.
How to Simplify:
Send a direct link to your Google Business profile, Yelp page, or another review platform.
Include a short message like: “We’d love to hear your feedback! Here’s a quick link to leave a review: [insert link].”
Mention that reviews help others find trusted services like yours.
3. Personalize Your Request
A generic request can feel impersonal. Tailor your message to each client to show genuine appreciation.
Examples:
“It was such a pleasure working on your kitchen remodel. Your feedback would mean a lot to us and help others know what to expect when choosing our services.”
“We’re so glad you love your new bathroom! If you have a moment, we’d be grateful if you could share your experience in a review.”
4. Use Follow-Up Opportunities
If a client hasn’t left a review after your initial request, a gentle follow-up can serve as a reminder.
How to Follow Up:
Send a thank-you email for their business and include another request for a review.
Combine your follow-up with helpful content, like tips for maintaining their remodel, to add value.
Example: “We hope you’re enjoying your new space! If you have a moment, we’d love it if you could share your experience by leaving a review here: [insert link].”
5. Reward Referrals, Not Reviews
Avoid offering incentives for reviews, as many platforms prohibit this. Instead, focus on providing exceptional service that naturally motivates clients to share their positive experiences.